Old Montreal in late autumn is a gothic place with very little happening. That’s the impression I have always had growing up in the city. But that changed the day after my 20th birthday, when a friend invited me to a party in a dark, old loft. We had turned the corner into a narrow cobble stoned street and walked up the cranky steps to my dream apartment. Portishead’s Glory Box filed the air, a projector showcasing flower animation lit the profiles of the group drinking on the red swede sofa. I was inspired.
Every since then I have always had a fascination with parties and events in Old Montreal. So you can imagine how happy I was to film this Fashion Show on Saint Jacque street. We were three cameramen with two dslrs and a Sony (the dslrs were the art cameras and the sony the workhorse). The objective was to give the designer a short showcase piece she can use to promote her event (and clothing line) online, and a long version on a DVD to play on her storefront to showcase her event (and clothing line) to pedestrian traffic.